Balenciaga Stylist App was born from the ambition to create a bespoke and personal shopping experience dedicated to the customers of the brand. Together with Nabla, we created a digital stylist platform that combines a style curation service with a communication hub and a mobile shopping platform. Empowered by AI tools across all segments of the app, the experience provides a unique experience within the brand ecosystem.
Digital Art Director in Paris (FR)
Dagobert, Mazarine, Spill
Dickson, Castorama, Nespresso, Di*r, Newvision, Moet & Chandon
Webby Awards, Lovie Awards, Awwwards, the FWA, SiteInspire, Typewolf, TASCHEN The History of Web Design, Monocle