Biostime, the global infant nutrition brand of the leading biopharmaceutical group H&H, wanted to launch a new brand focused on the conventional market. So we have created "Stimie" from defining its positioning to designing the product packaging.
Brand strategy • Naming • Logotype • Signature • Visual territory • Packaging
Copywriter in Courbevoie (FR)
Agencies
Rapp France (DDB), TBWA / Paris, BETC et Orès Group
Brands
Creative lead Klorane Monde, Decathlon, Auchan, Dodie, Biostime, 5Five, JJA. Leroy Merlin, Canal+, La Poste, Gamm Vert, Disney, Kinder. McDonald's, Happy Meal, Playstation, Nissan, Henkel, Nivea, SNCF, McCain, Amnesty International, Aides. SIG, Trenitalia, Harmonie Mutuelle, Marie Brizard, Adopt Parfums.
Featured in
Club des AD : Bronze / Catégorie Branding design • Broadcasts Grand Prix Brand Content : Argent / Catégorie Distribution
