Image Art Direction and Illustration: Routard logo by Clément

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Le Guide du Routard - logo

Redesign of the logo illustration of the famous French travel guide edition.
Le Guide du Routard is a brand of the Hachette group.

First step: 2015
Second step: 2020

Art direction & illustration: Clément Gloaguen

> Routard logo

Client
Le Guide du Routard

Year
2023
Rôles
Art Director, Illustrator

Tools
Illustrator
Themes
Special edition, logo, Travel

Supports
Brand book, Brand Book
Agency
Hachette

Team
Art direction & illustration: Clément Gloaguen

Cerruti 181 - Rêve de Roses

Cerruti 181 - Rêve de Roses

Lancaster Beauty - Travel Routines

Lancaster Beauty - Travel Routines

Glenmorangie

Glenmorangie

Atelier Swarovski

Atelier Swarovski

Van Cleef & Arpels - digital still life

Van Cleef & Arpels - digital still life

Swarovski

Swarovski

Sephora - Product shots

Sephora - Product shots

Van Cleef & Arpels - Print campaigns

Van Cleef & Arpels - Print campaigns

Belvedere

Belvedere

Belvedere - Organic Rye Gin

This project is confidential

See

Belvedere - Organic Rye Gin

Kilian Paris - Le Rouge Parfum 360° Campaign

Kilian Paris - Le Rouge Parfum 360° Campaign

Van Cleef & Arpels - Digital assets with models

Van Cleef & Arpels - Digital assets with models

Viktor & Rolf Perfumes - Flower Bomb

Viktor & Rolf Perfumes - Flower Bomb

Kérastase

Kérastase

Moët Hennessy

Moët Hennessy

Sephora - Textures shots

Sephora - Textures shots

Glenmorangie

Glenmorangie

Coravin - LVMH

Touriste Hotels Group

Touriste Hotels Group

Ardbeg - LVMH

Ardbeg - LVMH

Hublot

Hublot

DFS Chinese New Year

DFS Chinese New Year

Kilian Paris - Straight to Heaven Parfum

Kilian Paris - Straight to Heaven Parfum

Van Cleef & Apeles - Models still life

Van Cleef & Apeles - Models still life

Sephora

Sephora

Lisa Eldrige

Lisa Eldrige

Routard logo

Clément

Clément

Art Director in Paris (FR)

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Betc Luxe, Publicis 133, Al Dente

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Van Cleef & Arpels, Sephora, Kerastase, Jil Sander, Lancôme...

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