The FW17 creative expression draws inspiration from architectural arches to mimic the unique silhouette
of the ULTRABOOSTX product and to build a stage for the female running creator to transform, evolve and triumph.
Greater Every Run is visually expressed via a journey through simple but epic structures.
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Client
AdidasAnnée
2017 -
Agence
Iris
THALYS - SOUNDS OF THE CITY
ADIDAS - SS17
ADIDAS RUNNING - FW17
ADIDAS - BACKED BY MESSI
FORMULA 1 - A SEASON OF STORIES AT SPEED
SAMSUNG - THE NEXT MOBILE ECONOMY
NISSAN - LIGHT GRAFF
Olivier
Directeur Artistique à Londres (GB)
Agences
Publicis, BETC, Rosapark, Ogilvy, Droga 5, Iris London, W+K, Club House, Pablo London
Marques
Monoprix, Thalys, Adidas, Orange, Formula 1, Samsung, Nissan, Honda, Petit Bateau, Purina, Neslté, Hennessy.
Parutions & distinctions
D&AD The One Show - Gold, Bronze Cannes Lions - Bronze x3 Eurobest - Grand Prix, Silver x4, Bronze x4 Andy Awards - Bronze Young Guns - Bronze LIA - Gold x3, Silver x3, Bronze x3 Clio - Bronze x2 Epica - Gold, Bronze Shark - Gold, Silver