Context:
Light & Free is a yogurt brand owned by Danone.
An ultra-filtered yogurt that’s free from artificial sweeteners, free from boring flavours and free from compromise, but also a brand that gives a voice to its consumers.
The Brand Light & Free is an invitation to tell your story, to shed light on what makes you feel free to be yourself.
Brief:
Through various touch points, build brand passion and inspire others to live free from compromise. To be bold, be different, be daring.
We invite you to explore this idea and use your art to illustrate what it means for you to Live FREE.
This campaign will be framed as an artist collaboration. The designs will be used for packaging, social media and your attendance at MURAL Festival in Montreal, QC, CA.
Agency: LNDMRK
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Client
Light & Free DanoneAnnée
2020 -
Agence
LNDMRK
Safe Zone
Fresh Air
Voeux Creasenso 2021
Quarantine life
Snapchat - Sticker Pack
Light & Free
The End
Adobe Aero (Beta)
Sausage
Box
How To: Turn your Sketches into Vectors
Social Media
Designer Life
JIM Mobile
Dope shit
Happy
Summer 2020
HUAWEI - Sticker Pack
Google - Allo Sticker Set
Miscellaneous Vol.2
Miscellaneous Vol.3
Adobe XD Icon Set
Red Bull (Canada)
Miscellaneous Vol.1
MURAL Festival
Artwork give-away
Social Life
Twin Brothers
Costume
Burnt Toast
Illustrateur & Animateur à Hamilton (CA)
Au delà de son style très reconnaissable grâce à ses personnages sympathiques et à une jolie gamme pastel, Scott Martin aka Burnt Toast, charme par son humour corrosif et sa libre parole. C’est probablement le contraste entre son style enfantin et ses critiques satiriques de nos modes de vie, qui lui valent ce phénoménal succès intergénérationnel. D’origine canadienne, Burnt Toast est non seulement un brillant illustrateur, mais également un animateur et un talentueux muraliste.
Marques
Huawei, Adobe, Reb Bull, Snapchat, Google, etc.