“Business Banking doesn’t have to be ugly’ – JB Sciandra - Shine CEO
For a highly traditional trade show, a bold creative direction was developed for Shine — fully aligned with the brand’s identity. The booth was entirely yellow — Shine’s signature color, and an unexpected choice in such a conservative setting. This made it a clear visual signal, standing out immediately among the usual corporate tones.
Designer de Marque à paris (FR)
Marques
Shine, Respire, Angarde, Perpète, Uber, Cultiv ...
