A TRANSCENDENT SPIRIT OF CRAFT

Born from a deep-rooted desire to produce a world-class wine in China, Ao Yun is the story of an epic journey that saw pioneering winemaker Maxence Dulou overcome countless obstacles to deliver a prized Himalayan wine that is unique not only through its remoteness but also through its character.

"Nestled in the Himalayas, at the foot of Meili Mountain, Ao Yun is a hidden paradise. The thick wandering clouds that surround the vineyards characterise the unique and mystical valley. Locally, Ao Yun means 'roaming above the clouds'."

  • Client

    AO YUN

  • Year

    2019

  • Roles

    Concepteur-Rédacteur Web

  • Agency

    VROOM

Charlie

English Creative / Copywriter

Charlie

English Creative / Copywriter

Charlie, an English creative copywriter with 8 years of experience working with French brands and advertising agencies on assignments ranging from naming all the way to creative storytelling. Born in England and raised in France, his understanding of the intricacies and subtleties of the French language and French culture enables him to naturally and accurately create relevant content and express the right message for French brands wanting to reach out to an international audience. Bilingual yes, but bi-cultural above all!

Brands

CLUB MED AIRBUS COCA-COLA ACCOR PEUGEOT LVMH AUDEMARS PIGUET LACOSTE

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