Le Off Paris

Off is the official guide to unofficial Paris. For food lovers, it showcases both renowned gastronomic establishments and lively neighborhood bistros.

To illustrate this « secret, not-that-secret » aspect, a series of charming and playful illustrations—a graphic tribute to the people who bring these places to life and delight curious visitors—takes you behind the scenes of the capital’s finest restaurants.

As Vinexpo opens its doors, here’s our behind-the-scenes look at the creation of this identity:

  • Client

    Le Off Paris

  • Year

    2026

  • Roles

    Illustrateur

Paul Sirand

Illustrateur

Represented by sensoart

Book Paul Sirand

Paul Sirand

Illustrateur

Represented by sensoart

Paul Sirand is an illustrator and art director based in Paris. His work is primarily driven by color, used to shape atmospheres with strong yet balanced contrasts. The scenes he depicts are distilled to their essentials and subtly reinterpreted. The result is a gentle, sometimes suspended atmosphere, where simple situations take on a more poetic or slightly offbeat dimension.

Publications and awards

World Illustration Award, Society of illustrator, Club des DA

Brands

Mini cooper, Danone, Guide Michelin, Ritz Paris, Goyard, Carlton Cannes, Artcurial, Eurotunnel Le Shuttle, Dr. Martens, Airbnb, NV Gallery, Alain Ducasse, Tequila Patròn, All Accor, First Horizon Bank, Le Monde, Monocle, Vanity Fair, Wall Street Journal, Cultura.

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