HMY. Sustainability
To show the commitment to sustainability, HMY, the world leader in retail, wanted to join previously filmed footage with animated characters. And they gave us creative freedom to do it through evocative images like these.
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Client
HMY
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Year
2022
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Roles
Animation Traditionnelle, Directeur de Création, Monteur, Réalisateur
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Agency
Mi querido Watson
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Team
Agency: Mi Querido Watson
Script: Mi Querido Watson
Direction: Offbeat Estudio
Production: The Mushroom Company
Executive producer: Guillermina Trejo
Producer: Sonia Ramos
Storyboard: Checa C.S., Pablo Crespo
Illustration: Goga
Animation: Meowsmouse (Mookie Tamara, Karla Circe, Savyna Ian Lalo), Jane Holguin, Goga.
Editing and compositing: Pablo Crespo
Color correction: Checa C.S.
Pablo & his team
Animation Studio
Publications and awards
PRIX LAUS. ADG-FAD L'OR · Identité visuelle animée. 2017 : Schweppes ARGENT · Autopromotion. Niceballs (2017) · Direction artistique dans les médias audiovisuels. Pepe Jeans (2017, 2019) · Animation, motion, VFX, 3D. Pepe Jeans (2019). BRONZE · Direction artistique dans les médias audiovisuels. Pepe Jeans (2017, 2019). · Animation, motion, VFX, 3D. Pepe Jeans (2017), Seat Connect (2021), GSK Cancer (2024)
Brands
Renault, les Jeux Olympiques, Schweppes, Samsung, Seat, Repsol, BBVA, Iberia, Powerade, Deutsche Bank, Zara Home, Pepe Jeans.
collaborate with Pablo & his team
An idea? A project?
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