I was part of the dedicated Lancôme team at Publicis Luxe for a year and a half. I mainly focused on product launch campaigns and overseeing the production of digital assets destined to retailers and social media platforms.
Here you can see the Uvex campaign, a range of products targeted to Asian markets and engineered to combat the negative effects of sun exposition
Brows is a Lancôme product range designed for eyebrow makeup.The « Brows Speak a Powerful Language » video showcases the important role of eyebrows in the communication of a variety of different emotions.
Within the dedicated Lancôme team, I have also taken part in the Lancôme e-commerce website redesign.
I implemented design systems and streamlined processes for the creation of campaign launches on e-retailer websites.
lancome.fr
Directeur Artistique Web à Paris (FR)
Agences
Nurun, Be Poles, Razorfish, Sapient, Publicis Luxe, Capgemini
Marques
Yves Saint Laurent Beauté, Armani Beauty, Lancôme, EDF, Boucheron, Biotherm, L’Oréal, Tag Heuer, Éducation Nationale, AG2R, Renault
